Developing Grabbagvideo.com

As the lead developer of grabbagvideo.com, I am in charge of many responsibilites, including keyword and content development, the graphical layout, the usability of the user interface. As a site that is being built from the ground up, using viral marketing as the only method of advertisement I often find myself with important decisions to make between the inlclusion of search engine friendly, keyword rich pages of text and more flashy snazzy images that mean nothing to search engines but the world to site visitors.

Website optimzation is truly the art of find the balance in this harmony. And is art which I hope to master. Until then it is truly trial and error, hit and miss. As I see our site climb up and down the search engine rankings for phrases like movie auditions, acting auditions, commercial audtions, video uploads, music uploads, etc.., I am often left with a daunting task.

I recieve a request from a corporate partner, etc... who wishes to have have text removed from pages and replace with an image or flash based layout. I try to explain, our site has been optimized for certain keywords For example the term commercial auditions on yahoo.com and msn.com we consistently rank in the top 10 and are in the top 30 or 40 on google.

This is the source of traffic to grabbagvideo.com our site visitor log attest to this and SQL reports verify it. We do not pay in any way, shape, or form to advertise our site. The simple fact is removing text and keywords from our web pages will directly reduce or search engine rankings. Oh, how to deal.